Growth, visibility and a customer first mentality…

UK EV charging technology manufacturer VCHRGD has announced the appointment of Gordon Ross as the company’s first Marketing Director, marking a significant step in its continued growth across the UK EV charging ecosystem.

Gordon will work with the VCHRGD leadership team to strengthen the company’s brand presence and support expansion across key market segments including installer and wholesale partnerships, energy supplier integrations, fleet electrification and EV salary sacrifice schemes.

Founded in 2021, VCHRGD has quickly established itself as a fast-growing player in the EV charging sector, known for its focus on reliable hardware, installer-friendly design and responsive technical support. The business operates around three core principles, Simplicity, Sustainability and Support, which underpins its product development and partner relationships.

The company’s portfolio includes the Seven and Seven Pro 7.4kW chargers designed for domestic and small business charging, alongside the TwentyTwo and TwentyTwo Dual 22kW chargers built for workplace and commercial environments. These products combine features such as solar integration, load balancing and OCPP compatibility with competitive pricing aimed at supporting the installer and wholesale channel.

VCHRGD has built its reputation on strong customer service and product reliability, with the business reporting a lifetime return rate of less than 0.54% and customer satisfaction levels that see 97% of reviews rated five stars.

Ross has already been working closely with the VCHRGD team on several recent marketing initiatives, including supporting the launch of the company’s energy supplier integration with Octopus, helping develop the Partner Spotlight programme highlighting installer and technology collaborations, and building the business’s marketing roadmap for the year ahead.

His role will focus on aligning marketing activity with commercial growth opportunities across the EV sector and comes at a time when EV charging infrastructure is expanding rapidly across the UK, with businesses, fleets and homeowners increasingly seeking dependable hardware backed by strong technical support.

Phil McDermott, VCHRGD Chairman, said:

“We’ve always believed that building strong partnerships and delivering great service are what really drive success in this industry. As our business continues to grow across installers, wholesalers, fleets and energy providers, it’s important that we invest in how we communicate our story and support those partners.

Gordon has already played a key role in shaping some of our recent initiatives, and bringing him on board as Marketing Director is an important step as we continue scaling the VCHRGD brand and strengthening our position in the EV charging market.”

Gordon brings marketing leadership experience across automotive, EV, SaaS and technology sectors, working with growth businesses to develop commercially focused marketing strategies and partner-led growth programmes.

Commenting on his appointment, Gordon said:

“As EV adoption continues to accelerate, there’s a huge opportunity for companies, like VCHRGD, that combine great hardware with strong partnerships across the ecosystem. I’m excited to work with the team to build on their momentum and help more installers, fleets and partners discover what VCHRGD has to offer.”

Looking ahead, the company plans to continue expanding its partnerships across installers, wholesalers, fleet operators and energy suppliers while enhancing its product portfolio and integrations to support the growing EV charging market.

Interested in learning more about what VCHRGD has to offer? You can connect with Gordon on his LinkedIn or reach him direct at gordon@vchrgd.com